General Publisher info:
- Automated (advertisers place their own ads, payments handled automatically, disabling ads when their daily budget or total funds have run out).
- Supports responsive banner ads
- Email and banner ads are CPM based (supports image and text-based banner ads).
- Keyword ads are CPC based.
- Full bidding system... you set the minimum bids, and your advertisers bid on the ad space from there.
- Banner ads can fallback to normal Google AdSense ads when there are no ads sold for that slot in Digital Point Ads (this means there is no unused ad space).