I think, for the most part, I get Facebook. I like other pages related to trucks and post my forum's link on their walls. Problem is, for some reason, my forum's Facebook page has 67 likes at the time of this post and only 2 or 3 of those people have actually joined the forum. I understand not wanting to join my forum, but if that is the case, why bother liking the Facebook page for it?
Twitter on the other hand, I honestly have no clue how to utilize it to my advantage. I have set up a Twitterfeed account (using that on Facebook too) but I don't think it matters because I only have 4 followers and they all seem to be spam anyway. I know I've heard a lot of stories where Twitter has worked for forum owners, but how? I literally don't even understand how the @ and # tweets work.
So, if you could, please enlighten a total Twitter noob on how to get my forum seen by people and businesses on Twitter with an interest in trucks. And if you guys have gained members through these methods, share your stories!