I am very pleased with my SEO rankings for my forums. My forum threads and media often appear on the first page of Google searches. On the other hand I have come to realize my wiki pages do not appear in the first 10 pages.
My site is based on a game called "Tera". If I was to make a thread based on a creature called Centaurs, I would probably title the thread "Tera Centuars: A closer look". The first sentence of the thread would contain the key words "Tera" and Centaurs".
In a wiki article, the term "Tera" is naturally dropped. Within the wiki area there is a parent called "Monsters" and there is a child page called "Centaurs". A link to my wiki Centaurs page:
http://www.terapvp.com/wiki/centaurs
It just doesn't seem natural to force the word "Tera" in at any point. I can think of two fixes for this problem. One is tags. If we could add tags to the wiki page and have them appear in the footer that would work.
A second approach, and perhaps both should be used, would be to have dynamic meta tags. My current meta tag from PAGE_CONTAINER is:
Code:
<meta name="keywords" content="Tera, Tera online, Tera pvp, play Tera, Tera USA, Tera Europe, Tera wiki">
I would love to replace that with a tag which combines "Tera" and each level of my wiki breadcrumb. So something like Tera + wikiLvl0, Tera + wikiLvl1, Tera_wikiLvl2, Tera+wikilvl3, etc. The end result would be
Tera Wiki, Tera NPCs, Tera Monsters, Tera Centaurs.
A clear example can be seen with the subject of Crystals. I have a nice wiki page on Crystals, but it does not appear in the top 100 of Google ranking. I wrote a thread on Crystals, it is in the #4 position. I have a media category for "Tera Items" which does not have any crystal videos at all but the category description includes the word "crystals" once and it is ranked 26 with Google. Yet a well written Wiki page does not appear at all.