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What do you call...

Chimpie

Well-known member
#1
domain.com/ThisPart
facebook.com/ThisPart
twitter.com/ThisPart

What do you call ThisPart of a domain?

I was chatting with a friend who has taken on a new role of social media manager for a real estate company. The company has a website, Twitter and Facebook accounts, but each are named differently. It got me thinking about what to call that. A moniker? A handle?