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vB 3.8.x > XF: Impact on Revenue?

Discussion in 'XenForo Pre-Sales Questions' started by HammerDown, Feb 5, 2015.

  1. HammerDown

    HammerDown Active Member

    My main forums is what my family relies on to eat so to say the least, I'm very concerned about the potential impact a move to xenforo will have on my bottom line. In particular, what prompted this thread is what someone just told me.

    I'm satisfied with the revenue now and adblockers seem to have minimal impact. What can I expect if I move to XF?
  2. RobParker

    RobParker Well-Known Member

    Our Adsense revenue stayed pretty similar from Vb to XF until we moved to the responsive design and then it about halved.
  3. HammerDown

    HammerDown Active Member

    I should have mentioned I use a "waterfall" of CPM networks. In other words, the first half of your sentence is relevant and the second half isn't. Life after AdSense has been glorious.
    RobParker likes this.
  4. RobParker

    RobParker Well-Known Member

    In that case, page views were down slightly (after posting, VB would have an extra page saying "you have posted" which XF doesn't have) but user interaction was up which pretty much kept things stable.
  5. ehd

    ehd Active Member

    If you actually rely on the revenue from your forum you should move quickly to another software, or otherwise you might suffer from a penalty from google:
  6. cdub

    cdub Well-Known Member

  7. ehd

    ehd Active Member

    VB3.8 -> not responsive, problems with mobile devices, google already sends out warnings because this software is so very old. Maybe these sites will soon rank lower....
  8. ehd

    ehd Active Member

  9. zerohero

    zerohero New Member

    I'm in a similar position to OP, and having had an alert from Google about my site being non-responsive I'm looking to move to xenforo but am worried about the impact on revenues from adsense.

    Your reply about revenues being halved due to responsive design is worrying as Google is encouraging move to responsive site.

    Can you please explain a bit more?

    I'm very interested in moving to xenforo and have been watching it for years but need to know that I'm not going to lose out in ad revenues.
  10. RoldanLT

    RoldanLT Well-Known Member

    zerohero likes this.
  11. zerohero

    zerohero New Member

    Thanks for the quick response, I will check it out in more detail. In the meantime would love to see ads in action on some xenoforo powered forums, expecially those migrated from VB3

    Please PM url if preferred.
  12. RoldanLT

    RoldanLT Well-Known Member

    Check out the link on my signature :).
  13. popowich

    popowich Active Member

    I'm interested in this topic too, along with the rest of the vB3 to Xenforo migration issues.

    Does anyone have examples of ad placements that look like this? Is it difficult to accomplish this or similar with Xenforo?


    Is the theme used by this Xenforo community the default theme?

    Google Adsense has responsive ad units now. Has anyone tried those when migrating?

    How about maintaining link structure etc? Will sites using vBSEO (I know..) and DBTech SEO migrate OK?

    Going mobile dead of taking a 50% hit aren't much different for me so I figure now is the time to upgrade.

    Why do I want Xenforo instead of vBulletin 5?

    Is there a vB3 to Xenforo guide or list of tips?

  14. popowich

    popowich Active Member

  15. Rob

    Rob Well-Known Member

    I have to be honest here..... when I switched to xF from vB our adsense income dropped around 60% - it has continued to fall ever since and I'm at the point where I'm considering removing adsense altogether as we have several direct advertisers so can probably live without adsense.
  16. popowich

    popowich Active Member

    Do you know why? Different placement locations? Broken URL structure?

    When did you change? A lot of forums had seen a drop anyways. Maybe the timing is related to that and not the change in forum software?
  17. Rob

    Rob Well-Known Member

    I changed almost two years ago if i recall.
    With nearly 2 million page views a month I can almost, but not quite buy myself a sandwich each day from adsense revenue - it really is pathetic.
  18. popowich

    popowich Active Member

    It's probably all apples and oranges anyways. Was it an instant drop or a drop that happened over more than 3 months?
  19. Rob

    Rob Well-Known Member

    Drop was severe on switching but then a gradual decline. I don't regret switching though, best thing ever. Adsense isn't everything as we have several revenue streams.
  20. imthebest

    imthebest Formerly Super120

    Hold on until you get another source of incomings. Don't move.

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