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Google ranks with low PR URL's containing 'forum(s)'

Discussion in 'Off Topic' started by Floren, Mar 3, 2012.

  1. Floren

    Floren Well-Known Member


    I just found out from Stuart Wright that Google ranks with a low PR any URL containing the keyword 'forum(s)'.
    In other words any this link:

    will score lower than:

    Can anyone provide some info related to this issue? That brings me to my request where we need to have an option in AdminCP that allows us to define a custom URL keyword for each section. (forums, threads, etc.)
    erich37 likes this.
  2. Moses

    Moses Well-Known Member

    got a link to where google say this?
  3. Floren

    Floren Well-Known Member

  4. Jake Bunce

    Jake Bunce XenForo Moderator Staff Member

    I have an addon in the works that will allow you to rename any route. I just haven't got around to polishing and releasing it.
    wickedstangs, Coop1979, yavuz and 2 others like this.
  5. Floren

    Floren Well-Known Member

    I saw your plugin, Jake. I still think this should be a default option in Xenforo.
    gordy and erich37 like this.
  6. EQnoble

    EQnoble Well-Known Member

    So say I have a custom created route like a custom addon's landing page with a path of /mypath, would this addon when said and done be able to change the instance of the custom created route as well to something like /mynewpath ?
  7. Jake Bunce

    Jake Bunce XenForo Moderator Staff Member

    Yes. It should work with any route, default or not.
    EQnoble likes this.
  8. Andy.N

    Andy.N Well-Known Member

    can we change the default addon (say xencarta) route from
    forum/wiki to /wiki
  9. ChemicalKicks

    ChemicalKicks Well-Known Member

    Who's Stuart Wright?

    Whoever he is, google doesn't rank him very well anyway.
  10. Forsaken

    Forsaken Well-Known Member

  11. Jake Bunce

    Jake Bunce XenForo Moderator Staff Member

    "forum" being the directory? It won't rewrite directories, only routes inside of XF (the "wiki" part).
  12. Kevin

    Kevin Well-Known Member

    Google News does not like "forums" but Google SERP has never had a problem with it. Before worrying about changing the route I would prefer seeing something from Google directly instead of hearsay. So far I'm not finding anything from Google about it.
    Brandon Sheley, bambua and Jake Bunce like this.
  13. bambua

    bambua Well-Known Member

    Good content and high traffic because of it is still the king of search engine optimization. Almost everything else is here say and speculation.
  14. digitalpoint

    digitalpoint Well-Known Member

    Absolutely incorrect. There *are* reasons why a forum would have lower PR than a non-forum page, but it has nothing to do with the URL.

    For example, as far as Google is concerned, links that are nofollowed simply have their "link juice" disappear rather than distribute it to the dofollow links on the page. So a site with a lot of external links (regardless if they are nofollowed or not) loses PageRank from having those links. More info on that here: http://www.mattcutts.com/blog/pagerank-sculpting/

    So as a random example, let's take Stuart's "Movies/Cinema" forum: http://www.avforums.com/forums/movies-cinema/

    Looking at the source, there are 73 nofollow links for a guest... these are 73 links that take away from the value of all the other links on the page. This means all those popup menus that vBulletin generates for use when you click on a username is only magnified because those contain multiple links for every user.

    For sake of argument, let's say there are an average of 50 nofollow links on each avforums.com page. Google shows 745,000 pages in it's index... This ends up being 37,250,000 links that don't pass link juice... but it's ALSO 37,250,000 links that take link juice AWAY from all the normal links.

    In the end, PageRank doesn't mean a whole lot, but if you want to raise your PageRank as a forum, you should be looking at nofollow links and figure out how to just do away with those links completely (and then their link juice will flow to the other links on the page).

    Either way, having a word in your URL will not affect PageRank. It could affect search RANKING to a small degree.

    Cleaning up the nofollow links on my forum ended up taking the site from PR4 (which it was at for years) to PR6.

  15. Andy.N

    Andy.N Well-Known Member

    How would you do that?
  16. digitalpoint

    digitalpoint Well-Known Member

    It was a lot more work than I would have liked, and certainly more than I could squeeze into a single post... plus it's a bit off-topic since it only relates to what I did with vBulletin 4. :)
  17. TheBigK

    TheBigK Well-Known Member

    How does XF handle 'nofollow' links? I do not show signatures to guests anymore but we still have posts (contributed by members) that link to external sources.
  18. digitalpoint

    digitalpoint Well-Known Member

    XF doesn't need much custom SEO work... It's really good out of the box.
  19. Brogan

    Brogan XenForo Moderator Staff Member

    All links other than those posted by staff are nofollow.
    Marcus, TheBigK and Rob like this.
  20. TheComputerGuy

    TheComputerGuy Active Member

    I would venture to say that the /forums/ directory kills most hope on 99% of the big boards out there if this were true.

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