IB started as a free product and vB 1.x offered a lite version. So, with all the new features that 1.1 will offer. What about once 1.1 is released making 1.0.x a free "lite" product. This will help spread the XF name and give people more a chance to test it out on their server rather then the 3 day trial as it takes more then 3 days to get up to speed on XF to get the most out of it. It will also open the door to more people being exposed to XF on lite forums, leading to some of them making the switch too. I think this would really help give that final push to move from other flagships to XF. XF lite would also smoke both phpBB and MyBB.