Am I crazy? Ever since I changed my Google ads to responsive beta "type" my Adsense money has dropped significantly. Anyone else?
AdSense Revenue
- Thread starter tommydamic68
- Start date
Again - another day of lost revenues, wondering if i should change my ads back to the old responsive code...
Perhaps the advertisers I normally see (cat stuff/ I have a cat site) aren't big fans of the responsive design? All ads are non subject related to my site I am seeing after the change.
It's also after Jan 1. Campaigns typically run out on Dec 31 and don't really pick back up until Feb and Mar. January has never been a strong month for us from an ad revenue perspective.
Just for reference, today we've only made 55% of the revenue for the month that we made by this time in December. We made 25% less yesterday (Jan 7) than we did the previous Tuesday.
And I have made no changes to the ads we're serving.
Just for reference, today we've only made 55% of the revenue for the month that we made by this time in December. We made 25% less yesterday (Jan 7) than we did the previous Tuesday.
And I have made no changes to the ads we're serving.
Was just going to mention this. @tommydamic68 when did this decrease happen? My January daily average is a 3rd of what my December daily average was. It literally happened on Jan 1st.
I could see this being a combination of the changing to responsive ads and it being the first of the year. I'd suggest sticking it out for a month or two to see if it comes back.
Using Google DFP to have other networks compete with Adsense is really the only way to go now.
DoubleClick offers publishers a complete ad revenue engine, helping publishers streamline operations and capture the most value for every impression.
https://www.google.com/dfp/
I wrote a guide on integrating DFP into xf.
If you view my guide, you can see how I have it set up. It's not a dynamic responsive use, as it is unlikely that a user will be resizing the page after they load it so it is based on their browser width and will display the size ad I have designated for that size.
